🤖 A.I. Prompt Engineering Made Simple (for Real Estate Agents!)

Confused about AI? Start here!

Hey there, explorer!

(note: this was not written by a robot! … or was it?! 😂)

Welcome to Real Estate GPT, your gateway to harnessing the power of artificial intelligence and language models in the world of real estate! We're thrilled to have you on board as a subscriber, and we're excited to embark on this AI journey together.

This is just a quick intro email to let you know what to expect, give you a little bit of background on what AI Prompting is (and what makes up a good prompt) and to give you your first prompt to try out! And don’t worry… most emails will be much shorter.

What to Expect:

Real Estate GPT is designed to provide you with a weekly dose of AI knowledge and practical applications tailored specifically for real estate professionals like yourself. In each newsletter, you can expect:

  • AI Prompts: We'll introduce you to a new AI prompt that can supercharge your real estate business. These prompts will be your toolkit for harnessing the capabilities of AI language models, like ChatGPT and Google Bard.

  • AI in Real Estate News: Stay up-to-date with the latest AI developments impacting the real estate industry. From innovative marketing strategies to data-driven insights, we've got you covered.

  • Educational Resources: We'll curate valuable articles, courses, videos, and podcasts to help you deepen your AI knowledge and skills.

Creating Effective AI Prompts:

All in all, the ONE thing to remember is… you can just “give it a go”! The beauty of this type of AI is that you get to talk to it in plain english. Of course there is always a better way to do something, and that’s where understanding how “prompting” works comes in really handy.

Tired of reading? Watch this video to get a kickstart into the world of AI Prompting! https://youtu.be/uClARhNVSlU?si=FFKkCSgb29albxI7

AI prompts are the key to unlocking AI's potential. A good prompt provides context, a specific task, and optionally, an exemplar to guide the model. Here's a simple framework:

  1. Context (practically mandatory): Clearly define the scenario or problem you want to address with AI.

  2. Task (mandatory): Specify the action you want the AI model to perform, whether it's generating content, analyzing data, or providing insights.

  3. Exemplar (Optional): If applicable, provide an example or reference to illustrate your expectations.

First things… not really first:

Obviously you’ll need an AI to talk to, and luckily it can be completely free! The examples we’ll be using are (mostly) from ChatGPT, but feel free to use any of them out there.

ChatGPT: https://chat.openai.com
Maybe the most popular option. A free account get you access to GPT 3.5 which is more than enough for most people. Every now and then we might talk about something that requires GPT 4.0, which has a monthly fee (but start with the free one!)

Google Bard: https://bard.google.com 
Have a Google account? Then you can probably already access Bard for free! (some accounts won’t have access, but if you create a free account through Gmail you will!)

Your First AI Prompt:

Let's dive right in! Your first AI prompt is designed to help you craft compelling property descriptions. You can literally just copy-and-paste this into your chosen AI and see how the results turn out! Then feel free to get fancy and try interacting with it a bit for better results!

Context: I’m a real estate agent writing a listing description for a 3 bedroom, 2 bathroom home. The house is in a neighborhood with several parks and walking distance to the beach (but no ocean view). It’s a great commute location because of the easy access to the highway.

Task: Generate an engaging property description that highlights the home's charm, features, and neighborhood appeal.

Take a moment to try this prompt using your preferred AI language model, and unleash the creative potential of AI in your real estate marketing efforts!

Thank you for joining Real Estate AI Insights. We're excited to have you on this AI-driven adventure, and we can't wait to see the incredible insights and innovations you'll bring to your real estate business.

If you have any questions or need assistance along the way, don't hesitate to reach out. Your AI journey starts now!

Catch ya on the flippity flip!

Jason